Unlike full animated films with characters and plots, motion graphics are usually shorter clips focused on moving graphics or text. They're great for social media, advertising, explainer videos, and presentations because the movement catches viewers' attention and can simplify complex concepts. Today, powerful tools and AI generators make motion graphic design accessible to anyone (even beginners), without expensive studios or expertise. Want to learn how to make your personalized motion graphics? In this article, you will understand how motion graphics work and how you can leverage them to tell your story. Keep reading as we take you through the process.
- What is motion graphics
- How to create motion graphic animations with AI video generators
- How to make motion graphics with online design platforms
- How to create motion graphics videos using specialized animation tools
- Pro tips: 5 secrets for creating engaging motion graphic designs
- Dreamina showcase: 5 Motion graphics examples you can create with AI
- Conclusion
- FAQs
What is motion graphics
Motion graphics designs are essentially "graphics with movement." In practice, this means animated design elements, moving text, shapes, logos, icons, and illustrations, often synced to music or narration. It's not the same as character-driven animation or cartoons; motion graphics focus on graphic design elements, not storytelling characters. For instance, a spinning logo, kinetic text bullet points, or an animated infographic chart are all motion graphics. This format can pass information or branding messages in an engaging, visual way more than static images. Thanks to online platforms and AI tools, creating motion graphics has never been easier.
How to create motion graphic animations with AI video generators
AI-powered video tools can instantly turn a text prompt or image into a motion graphic design. Dreamina AI video generator understands descriptive prompts and can produce short animated clips with natural motion and style. It offers both text-to-video and image-to-video modes: you can describe the setting you want and upload a still image to animate. This makes Dreamina great for marketing teasers, product demos, story intros, and any scenario where you need a quick, high-impact animation. Just describe what you want, and Dreamina will generate motion graphics animation for you.
Steps to create free motion graphics with Dreamina
Dreamina is free to try and offers a speed advantage: it produces videos in under 2 minutes, compared to hours or days of traditional production. To get started, click the link below for free and try your first prompt with our steps below.
- STEP 1
- Write your prompt
On Dreamina's homepage, open the "AI Video" (Video 3.0 Pro by Seedance 1.0) tool. Enter a clear text prompt describing your animation. In your prompt, include key details. You can also upload a reference image if you want to animate an existing picture. Example prompt: A motion picture of a company logo rotating with the text "Come join us" just below it. The logo has deep blue colour and purple lining. The text is designed in brilliant green and white.
- STEP 2
- Generate
Choose a model or style, then set the aspect ratio (16:9 for YouTube, 9:16 for Instagram/TikTok) and desired duration. Click the arrow icon to generate. Dreamina will process your request (usually under 2 minutes) and show a preview of the animated result.
- STEP 3
- Download and use
When satisfied, use Dreamina's editing tools to polish the video. You can use Upscale to boost resolution, Frame interpolation for extra smooth motion, or Generate soundtrack to add music that matches the mood. Finally, click Download to save your motion graphics video (MP4 format) and use it in your projects.
Other cool AI features:
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- Image to video generator
Dreamina's Image to video generator transforms a still photo or graphic into a moving scene. It detects depth, lighting, and camera angles, then applies motion, zoom, or pan effects. A flat image becomes a short animated video, perfect for adding dynamic content to social feeds or presentations.
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- AI-generated soundtrack
Dreamina's "Generate soundtrack" tool creates custom music that matches your visual motion and mood. It understands your clip and automatically selects tempo, mood, instruments, and style. For example, a fast-paced product animation gets lively electronic sound. The output is seamless audio‑visual storytelling that feels professional and engaging.
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- Video HD upscaler
Dreamina's "Upscale" boosts your video resolution in seconds. It smartly sharpens edges, smooths pixelation, and enriches textures. A blurry clip becomes crisp and vibrant. Suitable for your presentations, high-resolution social media posts, or print-screen captures.
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- Frame interpolation
"Frame interpolation" feature adds extra frames between existing ones to smooth out motion and raise frame rate up to 60 FPS. It tackles choppy movement in fast scenes, turning jarring transitions into polished fluidity. Great for action clips, slow-motion effects, or product footage that needs cinematic polish.
How to make motion graphics with online design platforms
If you prefer a template-based approach, online design sites like Canva offer an easy way to create motion graphics. Canva is a free web tool with a drag-and-drop editor and tons of animated templates. It's user-friendly (no design skills needed) and has a massive library of assets (stock videos, GIFs, icons, etc.). You can pick a pre-designed animated video template or start from scratch.
Steps to create motion graphics with Canva
- STEP 1
- Choose a template
Log in to Canva and search for "Animated Video" templates. Go through the list and select one that fits your style (social post, slideshow, explainer, etc.). Click Customize to open the editor.
- STEP 2
- Add content and animate
Now it's time to edit the template. In the editor, insert your text, images, or icons. Use the "Animate" button to apply entrance, exit, or emphasis effects to any element. You can also add animated text effects (e.g., typewriter, bounce).
- STEP 3
- Export the video
When done, click "Share" then "Download," and choose MP4 format and 1080p resolution, and download your animated video. You can also generate a link and send them to your network.
Key features
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- Drag-and-drop editor: Canva makes it seamless for users to edit their template with its drag-and-drop editor. You don't need prior design skills to start designing; you can build scenes quickly by dragging elements on the canvas. 2
- Built-in animations: Canva has a variety of one-click animation presets for text and objects (fade, pan, zoom, etc.), making it easy to add movement. All you have to do is select the template you want and edit it.
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- Media & elements: Canva provides millions of free assets (photos, videos, music, and graphics). With these assets, you can use them for your motion graphics.
How to create motion graphics videos using specialized animation tools
For more artistic or instructional animations, specialized software can help. VideoScribe (by Sparkol) is a popular choice for whiteboard animations. Whiteboard videos look hand-drawn (with a "marker hand" sketching on a white canvas) and are excellent for explainers and educational content. VideoScribe is a drag-and-drop tool so that anyone can use it with no animation expertise. It offers a massive built-in library of images and scenes, and you can create motion graphics videos on the web or desktop.
Steps to make motion graphics with VideoScribe
- STEP 1
- Plan your video
To begin making motion graphics with VideoScribe, start by outlining your script. Then decide what message each scene should have and sketch key graphics on paper or in your mind.
- STEP 2
- Create in VideoScribe
Open VideoScribe and set the canvas size. Add text and illustrations from the library to match your storyboard. Proceed to select the whiteboard background and marker-hand drawing style. You can arrange the scenes and add voiceovers or music if you want.
- STEP 3
- Publish and share
Once you are done creating the scenes and they are fully animated, click "Publish" to make the video. Then you can export it and share it on social media or your website.
Key features
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- Flexible platforms: Available as both a browser app and a desktop program. The web version works anywhere, while the desktop version offers an infinite canvas and zoom effects for complex scenes. 2
- Rich media library: VideoScribe includes thousands of vector images and scenes (education, business, icons, etc.), so you can illustrate almost any idea. 3
- Whiteboard style: VideoScribe is ideal for step-by-step explainers or tutorials where hand-drawn graphics make concepts easy to follow. Its signature hand-drawn animation style makes any presentation feel engaging and creative.
Pro tips: 5 secrets for creating engaging motion graphic designs
Make a quick transition to the following:
- Keep it simple and focused: Don't overload your animation. Highlight one main idea per scene, and avoid clutter. Simple visuals and a clear message make your motion graphics more effective.
- Use consistent branding: Stick to a unified color palette, font, and style that matches your brand. Consistency makes your video look professional and reinforces your identity.
- Master timing and easing: Adjust the speed and easing (acceleration/deceleration) of motions. Smooth, well-timed animations feel more natural. For example, ease-in/out effects make objects fade or slide gracefully.
- Choose the right format for your platform: Tailor your output to the platform. Use square or vertical formats for Instagram/Facebook, and 16:9 widescreen for YouTube and websites. Also pick formats (GIF, MP4) compatible with your channel.
- Test and iterate: Preview your motion graphic on multiple devices. Get feedback, then tweak timing, colors, or text. Small changes (like tweaking animation speed or rearranging elements) can dramatically improve engagement.
Dreamina showcase: 5 Motion graphics examples you can create with AI
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- Logo animation
Description: Bring your brand logo to life with spinning, glowing, or morphing effects that grab attention and reinforce brand identity.
Prompt: 3D logo animation with golden metallic texture, slowly rotating with glowing particles around it, dark background, cinematic lighting.
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- Product showcase animation
Description: Create compelling product presentations with floating objects, particle effects, and smooth camera movements.
Prompt: Smartphone floating in space with glowing particles, rotating slowly, holographic interface elements appearing around it, futuristic blue background.
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- Abstract shape animation
Description: Generate mesmerizing geometric patterns and shapes ideal for backgrounds or artistic content.
Prompt: Animated abstract shape patterns giving multi color spectrum, travelling at a fast speed.
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- Icon animation sequences
Description: Animated icons and symbols that explain processes, show progression, or highlight features in an engaging way.
Prompt: Shopping cart icon transforming into gift box with sparkle effects, then into heart symbol, smooth transitions, minimalist style.
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- Data visualization graphics
Description: Turn boring statistics into compelling animated charts, graphs, and infographics that make data digestible.
Prompt: Animated bar chart growing upward with neon glow effects, percentage numbers counting up, dark tech background, blue and green colors.
Conclusion
Creating Motion graphics is a great way to make your designs pop. Whether you use an AI video generator like Dreamina, online editors like Canva, or specialized tools like VideoScribe, you can produce great-looking animated visuals with zero skills. In particular, Dreamina's AI platform stands out: it turns text prompts into finished videos in minutes, offers advanced features, and provides free usage credits so you can experiment with free motion graphics without cost. Try it today to see how easy it is to bring motion to your graphics.
FAQs
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- How long does it take to create AI motion graphics?
Most AI motion graphics video tools generate a clip in a few minutes. Dreamina's optimized pipeline is high-speed – even complex animations render in under two minutes. That means you can go from prompt to polished video almost instantly, rather than spending hours on traditional editing. Start animating today with Dreamina and watch your designs come to life.
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- How much does it cost to create professional motion graphics?
Professional motion graphics (hired out or done with premium software) can cost thousands of dollars per minute of animation. In contrast, Dreamina lets you create high-quality motion graphics for free or at very low cost. It offers free daily credits to generate watermark-free videos, plus affordable subscription tiers for more usage. This makes it far cheaper than hiring an agency, while still delivering professional-looking results. Get started with Dreamina today.
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- What are the best motion graphics examples for inspiration?
Great examples can be found on design platforms like Behance or Dribbble. You'll see everything from app promo reels to animated infographics. Dreamina also offers trends on the homepage, and you can save the prompt if you like the other users' works. It can help you recreate these popular styles: just study an example animation and use a similar prompt. For instance, describe a famous title sequence or ad, and Dreamina can approximate that effect in your own video.