Make Marketing Videos: 3 Simple Ways to Engage Your Audience

How to create a marketing video with an AI generator

AI is transforming the way marketers create content—it's faster, cheaper, and more personalized. Dreamina is a free AI text-to-video generator designed for marketers. It evaluates your objectives and generates conversion-focused videos that are made to increase interaction. Whether you're launching a product, running a campaign, or increasing brand recognition, Dreamina produces beautiful videos with little work. Use it for social media advertisements, website banners, or email campaigns—particularly where speed, consistency, and impact are critical.

Steps to create marketing videos with Dreamina

Ready to bring your ideas to life? Creating marketing videos with Dreamina is fast and beginner-friendly. Just follow these simple steps to get started—and click the button below when you're ready to make your first video:

STEP 1
1. Write your prompt

Begin by heading to the "AI Video" section on Dreamina's dashboard. This is where you tell the AI what kind of video you want. Write a clear and focused prompt that includes key details like your product, target audience, and the tone you're going for—whether it's energetic, informative, or emotional.

Example: Create a promotional video for a flash sale on fashion items. Showing lots of clothes in the shop window.

STEP 2
1. Generate

After submitting your prompt, select the model that best suits your generation. Then, choose the correct aspect ratio based on your platform: 1:1 for square social media posts, 9:16 for vertical formats like TikTok, Instagram Reels, and 16:9 for horizontal videos suited for YouTube or websites. Next, set your video duration, keeping it aligned with your message. When everything's ready, simply click the credit button, and Dreamina will automatically generate a professional-quality video tailored to your prompt in seconds.

STEP 3
1. Download

Once your video is generated, preview the result to ensure it fits your expectations. Then, hit the "Download" button to save it to your device. Your video is now ready to be posted, promoted, or embedded across all your marketing channels—seamless, fast, and fully optimized.

Explore more AI magic

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1. AI-generated soundtrack

Say goodbye to copyright and bland background music. Dreamina employs artificial intelligence to create original, royalty-free soundtracks that are appropriate for the tone, tempo, and purpose of your video. Whether you're going for peppy, peaceful, dramatic, or inspirational, your video will sound as amazing as it looks—automatically synced and expertly produced.

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1. Video HD upscaler

Low-resolution movies might hurt your brand. With Dreamina's "Upscale" tool, you can improve the quality of any video by sharpening images, improving details, and eliminating blur. It's ideal for updating older content or ensuring that videos seem sharp on high-resolution televisions.

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1. Frame interpolation

Smooth and professional-looking motion is essential for keeping viewers engaged. Dreamina's "Interpolate" tool uses artificial intelligence to insert new frames between existing ones, transforming choppy footage into fluid sequences. Ideal for generating slow-motion effects or boosting videos with low frame rates.

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1. Image to video generator

Bring still photos to life with motion. Upload a photo, and Dreamina AI video generator from image will animate it with seamless transitions, zooms, pan effects, and text overlays, transforming static imagery into dynamic video entertainment. Ideal for social media postings, product demonstrations, and dynamic slideshows.

How to create free marketing videos with drag-and-drop editors

Using pre-designed templates speeds up video making for marketing, improves consistency, and makes it more visually appealing—especially for non-designers. Adobe Express provides a free, drag-and-drop editor that lets you create outstanding marketing videos in minutes. Whether you're advertising a product, launching a campaign, or creating social content, this tool allows you to create on-brand videos without any editing knowledge quickly.

Steps to create marketing videos with Adobe Express

STEP 1
1. Pick a marketing template

Visit the Adobe Express marketing video page, sign up or log in, and browse through free, professionally designed templates. Choose one that fits your campaign goal—like promos, product intros, or social ads—and select your preferred format (e.g., square, vertical, widescreen).

STEP 2
1. Customize with drag-and-drop tools

Open the editor and personalize the template by dragging in your own images, video clips, or text. You can change fonts, colors, transitions, and even upload your logo. Adobe's intuitive design makes it easy to stay on-brand and visually appealing.

STEP 3
1. Download and share

Once you're satisfied with your video, click download to save it as an MP4. You can now publish it to your website, social media platforms, or email campaigns instantly. Adobe Express even offers direct sharing options to speed things up.

Key features

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1. Drag and drop simplicity: Adobe Express has an easy, no-code interface that allows you to make beautiful films using simple drag-and-drop features. Without previous editing knowledge, you may easily create or rearrange scenes, insert text, upload photographs or video clips, and customize animations. It's excellent for marketers, small business owners, and content creators who want quick results with little work.
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2. Free and customizable templates: Choose from a vast collection of professionally designed video templates created exclusively for marketing needs, including product promotions, event teasers, Instagram advertising, and more. Each design is entirely adjustable, allowing you to rapidly adjust the layout, text, colors, and media to match your brand's message and platform (for example, 16:9 for YouTube or 9:16 for Instagram Reels).
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3. Integrated audio and branding tools: Built-in audio capabilities, such as royalty-free background music, sound effects, and your own voiceovers, can help you add dimension to your movies. Furthermore, Adobe Express makes it simple to maintain brand consistency: simply upload your logo, use the brand kit to apply your brand colors and fonts, and ensure that every video appears consistent across all marketing platforms.

How to create marketing videos for business by outsourcing

Outsourcing your marketing video creation allows you to leverage expert talent, save time, and produce high-quality content without the need to develop in-house staff. Platforms like Fiverr connect you with expert video marketers who specialize in advertisements, explainer films, and brand content that is tailored to your specific requirements. Whether you're a startup or a growing firm, outsourcing is a low-cost approach to creating high-converting content.

Steps to hire marketing video services on Fiverr

STEP 1
1. Browse and select a freelancer

Go to Fiverr, sign up or log in, and search for the video marketing category. Use filters to narrow down freelancers by style, budget, delivery time, and rating. Click on a gig to view the seller's portfolio, reviews, and pricing options.

STEP 2
1. Submit your brief

After choosing a freelancer, clearly describe your project using Fiverr's messaging or order form. Share your product details, target audience, video tone, length, and branding elements like your logo or script. The clearer your brief, the better the outcome.

STEP 3
1. Review and download

Once the freelancer delivers the first draft, review it and request any changes if needed (most gigs include revisions). When you're satisfied, approve the delivery and download the final MP4 file—ready to share across your marketing platforms.

Key features

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1. Diverse range of specialized services: From explainer films and commercial advertising to testimonial, training, and animated material, Fiverr links you with freelancers who specialize in your specific needs. This enables professional material that is specific to your marketing goals.
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2. Portfolio and review transparency: Fiverr offers previous job samples, customer feedback, seller levels, and completion rates. This ensures that you select reputable providers whose style is consistent with your brand. Clear revision rules and responsive contact are standard features of top-rated suppliers.
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3. Cost-effective and time-saving production: Hiring freelancers saves time and money, which is especially beneficial for small firms. You avoid hiring full-time employees, have access to professional tools and knowledge, and receive finished videos rapidly. Sellers typically offer fixed-price gigs with transparent bundles and optional add-ons such as captions or end cards.

Essential elements every marketing video needs

• Clear value proposition: Your video should swiftly address the question, "What's in it for me?" in the initial few seconds, demonstrate to your audience the primary value of your product or service—why it is important and how it addresses their problem.
• Strong opening hook: Attention span is short, you must grab viewers' attention within the first 3-5 seconds with a strong hook: a dramatic remark, visual surprise, inquiry, or engaging title that draws them in.
• Platform optimization: Each platform requires unique formats. Use the appropriate aspect ratio (e.g., 9:16 for TikTok, 16:9 for YouTube), make the video length reasonable, and personalize your message to the platform's audience and tone.
• Call to action(CTA): Always include a clear call-to-action (CTA) to direct viewers to the next step, such as shopping, learning more, signing up, or following your business. Make it clear, timely, and in line with your goal.
• Brand consistency: Maintain a consistent visual identity throughout all videos by using your brand colors, typefaces, logo, and tone of voice. This increases confidence and reinforces brand identification at all touchpoints.

Marketing video strategy: Planning for success

• Define your marketing goals: Are you aiming to boost traffic, enhance conversions, generate leads, or develop awareness? Setting a defined objective guarantees your video has direction and purpose.
• Know your target audience: Understand who you're talking to—their pain areas, preferences, platforms they use, and what type of material they engage with. This defines the video's tone, message, and format.
• Choose the right video type: The type of video you create should correspond with your marketing goal. Use explainer videos to elucidate complex ideas, testimonials to develop trust, and promotional videos to push action swiftly. For educating or onboarding users, tutorials are incredibly successful. Choosing the correct format helps your message interact with your audience.
• Platform-specific optimization: Each platform has its best practices. For Instagram or TikTok, keep it short and vertical. For YouTube, go longer and more informative. Tailor thumbnails, captions, and formats accordingly.
• Measure and optimize: Track performance data including views, watch duration, click-through rate, and conversions. Use analytics to alter your content strategy, improve messaging, and maximize ROI over time.

Conclusion

From AI-powered creation to drag‑and‑drop editors and expert outsourcing, this guide showed how to make marketing videos that hook viewers, communicate a clear value proposition, stay platform‑optimized, and drive action—backed by a strategy that defines goals, audience, formats, and metrics. Standing out across all methods, Dreamina excels at turning brief prompts into polished, conversion‑focused videos—complete with smart soundtracks, HD upscaling, smooth motion, and image‑to‑video magic—so you can ship more content, faster. Ready to turn your message into momentum? Create your first video with Dreamina now.

FAQs

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1. How can I make free marketing videos?

You may create free marketing videos utilizing simple tools such as drag-and-drop editors or AI-powered generators. Dreamina provides free daily credits that allow you to make amazing, professional-quality videos for free, which is ideal for testing ideas or launching fast campaigns. Try Dreamina now and get started creating for free.

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1. What makes video marketing online effective?

Effective video marketing engages emotionally with your target audience, offers a clear message, and is optimized for the platform on which it is presented. It's more than simply spectacular visuals; it's also about strategy. Dreamina makes this process easier by converting your ideas into goal-driven, conversion-ready videos in minutes. Dreamina allows you to bring your video marketing to life.

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1. How long should video making for marketing be?

The appropriate length is determined by your platform and audience—short and snappy (6-15 seconds) is perfect for TikTok or Instagram Reels, while longer forms (30-90 seconds) are best for YouTube or explainer videos. Dreamina allows you to rapidly pick your chosen short video runtime before creating, and generate material according to your marketing needs. Create your personalized marketing video with Dreamina today.